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How to Become a Guest on a Podcast

Podcast Discoveries: What I learned about the podcast business from researching 1,117 podcasts in search of an interview

More for Hosts: How to be a Welcoming Podcast Interview Host:  The Best and Worst Practices

More for Guests: How to be a Valued Podcast Interview Guest:  The Best and Worst Practices

For Listeners: Maximizing the Real Value in Listening to Podcast Interviews by learning from Virtual Mentors

The Introduction to the Series: How I Launched This Inadvertent Podcast Research Project

Into a time when the trust in the viability of our systems, communication, media, governance and civil society is teetering, come a wave of talkers commandeering the airwaves on their own terms…podcasters.

Tens of thousands of vocal on-air talents who have turned on microphones, and launched discussions, commentaries, dramatizations, recreations and jokes, on every subject imaginable, in an effort to deliver more knowledge, and entertainment, to more people than ever before.

And a significant part of their effort includes engaging with guest speakers who can illuminate issues, clarify points, and heighten the conversation.

But after the ‘big’ names and their marquee guests rotate amongst themselves in a Top 100 popularity bubble, an estimated 1,000,000 or so lesser known names seek to be recognized in the conversation with the insights and ideas they have to offer.

Given the wide-open field, and domination of the .01% at the top of the charts, how does a host looking for content; a potential guest with something to say, and a potential listener desperate for diverse voices, find the ‘rest’ of the podcasts within the podcast world?

From occupying all sides of the microphone – as a host, guest and listener – I began an effort to find among the 99.9% of podcasters those who are speaking about entrepreneurship, online business, and success.

The plan was to find podcasters who were interested in the message of my latest book Recast: The Aspiring Entrepreneur’s Practical Guide to Getting Started with an Online Business. To find these hosts, I researched deep into the public podcast directories, Google search, and recommendations to learn who was out there, how they could be contacted, and whether they were willing to have a conversation about my message..

The result exceeded my expectations.

Not only did I earn the opportunity to guest on dozens of awesome podcasts, but also I learned more than I could have known about the current state of the podcast industry.

I have attended podcast conferences, and spoken to many podcasters, but I have never heard the facts I learned when I ended up researching 1,117 podcasts in search of an interview.

And given the details collected in my inadvertent research project, I decided to tell the entire story in this multi-part series.

If you are interested in the entire industry, I recommend reading all the blogs which provide the information from different angles. But you can begin wherever you want to learn more about this fast-rising and ever-changing medium.

Comment or reach out with your questions and let me know where you stand, and how you feel, about the real story behind podcasting today.

The Blog Posts

The details of the research findings can be found in this series of blog posts

How to Become a Guest on a Podcast

Podcast Discoveries: What I learned about the podcast business from researching 1,117 podcasts in search of an interview

More for Hosts: How to be a Welcoming Podcast Interview Host:  The Best and Worst Practices

More for Guests: How to be a Valued Podcast Interview Guest:  The Best and Worst Practices

For Listeners: Maximize Your Podcast Listening: Learn from Virtual Mentors

The Videos

You can watch the accompanying videos for the blogs on the Case Lane Channel on You Tube (coming soon)

How to Become a Guest on a Podcast

The Report

Podcast Discoveries: The Report: A Guide for Hosts, Guests and Listeners (coming soon)

The Book

Podcast Discoveries: For Hosts, Guests and Listeners: How to Sift Through One Million Podcasts to Find the One That’s Right For You

Readers: If you would like the entire story of this epic research journey to discover and contact podcasts for guest interviews. Click here to download at Amazon.com. NOTE: the book is also available at Apple Bookstore, Barnes & Noble, Kobo and other popular sites where ebooks are sold.

Additional Resources

Research Checklist: Podcast Guests: If you would like a free checklist for how to research and find the right podcast for you. Click here to download.

Podcast Directories: If you would like to get your own copy of the podcast directory listing and instructions based on my research click here (coming soon)

Podcast Guest Interview Blueprint Package (the ultimate course for podcast guests): Podcast Guests: If you would like the comprehensive guide to finding and contacting podcasts that are right for you, including as bonuses the Interview Checklist and the Directories List. Click here for this special offer.

Podcast Discoveries on the Ready Entrepreneur Podcast: This information will be explained in upcoming episodes of The Ready Entrepreneur Podcast. Subscribe at Apple Podcasts to stay up to date.

Disclosure: Links to Amazon.com are affiliate links that earn for eligible purchases at no additional cost to you.