The Creative Actions for Starting an Online Business
by Case Lane This is Part Two of Two posts about my new book Recast: The Aspiring Entrepreneur’s Practical Guide to Getting Started with an Online Business. The book is ten practical actions for aspiring entrepreneurs who want to start… Read More
How to Find an Online Business Idea…
…That Works for You! Part 1 of 4: You are in the Internet World Now! by Case Lane You are looking at a world where everyone seems to be making money online. Even if you do not really… Read More
How to Research Your Business Idea
by Case Lane When you are first starting as an entrepreneur and manage to put away 15 minutes a day to work on your business, you will likely start by researching more about your business idea. The purpose… Read More
Popularity vs Excellence: A Decision Guide for Rising Entrepreneurs
In the battle for relevance between popularity and excellence, how should rising entrepreneurs market their business? This post discusses how the decision to create a ‘popularity Oscar’ signals our society’s shift from value, quality and excellence to popularity. … Read More
They said Doing a Webinar was Easy…27 Tech Tools later I figured it out…
For those of you building an online business using the available tools, and your own brainpower, hang with me for this one… Online entrepreneurship is made possible by the technology. Processes that used to have huge barriers to… Read More
Ten Eclipse-Inspired Reminders to Use in Your Business
Just when you may have thought the eclipse was an excuse to have a few hours off, take a second look at how the event in its totality brought home some important reminders for anyone running a business…. Read More
Four Steps to Finding your Business Idea
The idea of owning your own business conjures up an image of personal independence, professional freedom, and financial security. Many people want to get there, but struggle with uncovering the world beating idea that will take them to… Read More